Introduction

Thank you for choosing Leanplum! We are excited to partner with you on your journey to build more meaningful relationships with your users. This is just the beginning and we are here to guide you and your developers to quickly get up and running with Leanplum.

As you begin your activation of Leanplum or are just coming back for continued learning, you will find the essential core areas to explore in Leanplum below.

Key Leanplum Features

Below are the key features in Leanplum to learn in your activation period

• Campaigns
• Audiences
• A/B Testing
• Analytics
• Account Management

Integration Fundamentals

For a successful integration in Leanplum, it is important to ensure you are getting the right data into Leanplum. Below is the foundation for learning what data types to track in Leanplum and getting started with sending the data in your integration. Each of the below articles links to our technical documentation and guides your developers.

• SDK/API Integration
• User Data
• Event and State Tracking
• Variables

What's Next?

Now that you have been introduced to Leanplum, it is time to start your integration! In each of the following articles, you will find an introduction to each of the important areas to read as you get started.